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The Placebo Effect’s Evil Twin

The Nocebo Effect occurs when we experience pain, depression, or illness based on nothing more than negative expectations.

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Michael H. Bernstein
· 8 min read
The Placebo Effect’s Evil Twin
A practitioner of mesmerism using animal magnetism on a woman who responds with convulsions. Edited version of a wood engraving by Franz Anton Mesmer, 1734-1815.

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